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Emotional Storytelling / Sports Marketing

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1 breakdown · Emotional Storytelling / Sports Marketing

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Apollo Tyres·Automotive / Tyres

Har Safar Mein Dum Hai

A tyre ad that borrowed cricket's emotion — Sachin alongside Team India, scored to 'Maa Tujhe Salaam'. 37M+ views.

Diagnosing, dissecting and operating on the most celebrated advertising campaigns of all time — and teaching the principles behind them.

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